Monday, October 21, 2019
Sustainable development Essays
Sustainable development Essays Sustainable development Essay Sustainable development Essay Hotel industry in Pakistan makes a considerable part of the service sector. Globally the hotel industry has focused on training and human resource development to compete in the current business environment. The research was conducted to explore and find out how corporate mission and strategic goals can be achieved through corporate trainings in the hotel industry of Pakistan. Data from the targeted hotel industry were obtained through survey questionnaire and structured interviews of employees. Findings of this research show that trainings increase the performance of employees. A inning team Of employees can be created through a systematic approach to training and development. Finding of this research paper help the policy makers in hotel industry to implement the corporate training program as winning strategy to deliver excellent service. INSTRUMENT: A self-administered questionnaire was used for the collection of data from the representative sample of customers of hotels in three cities of Pakistan. The questionnaire comprises three sections. The first section detains the demographic profile of respondents. The second section Measures customers perception of the host hotel attributes throughout their stay. These attributes were selected for designing questionnaire after the review of literature. The third section was about the customers choice whether they would like to stay again in this host hotel or would like to switch to another hotel. It was required from the respondents to rate the host hotel attribute and the choice of their next stay on a five point Liker scale, ranging from 1 (strongly disagree) to 5 (strongly agree). Respondents were asked to write the name of host hotel. After checking the profile of hotels, domestic and international hotels were differentiated. Results of responses of domestic and international guests were separately analyzed and conclusion is drawn by comparing them. Following research questions were developed in survey questionnaire in order to achieve the objectives of the study. 1. How the mission, strategic goals and organizational success can be achieved through Corporate trainings in hotel industry of Pakistan. 2. How can we make the corporate training cycle more efficient to improve employees performance. 3. What approaches are adopted to implement effective training programs in hotel industry in Pakistan? CONCEPTUAL FRAMEWORK: Socio-Economic Variables Intervening Moderating Variables. FINDING/RESULTS: According to Abide Leila (2005), the role of hotel industry in service sector is important. Expectations of customers are constantly changing. Well-trained employees can enhance the corporate identity of the industry. Service quality can be enhanced through trainings. Performance of a hotel is directly related with the service quality. Well-informed and weltering employees can better understand customers demand. Shih Us- (2007) also concluded 180 that customers satisfaction depends upon the quality of service. According to Amaze-LU-Amaze Furan Hanoi (2013), trainings are important to make organizations profitable. Training and development programs enhance the know-how of employees into a strategic asset. Effective management of a training cycle leads to job satisfaction, motivation and commitment. Trainings promote employability at workplace. Benefits of training and development can be maximized by effective training need assessment process, training design, training evaluation and training delivery. A winning team of employees can be created through a systematic approach to training and development. Training plans should be designed to enhance the professional competencies corporate managers and other employees to promote a expansible, safe and an effective working environment. Employees need current knowledge and skills to perform their jobs. Technological changes and new innovative ways of doing business are the main issues. The hotel industry should develop training plans to achieve organizational goals, such as increased productivity, competitiveness and customer satisfaction. Faker LU FAQ al (2011) has concluded that training polishes skills and competencies of employees. Findings of this study also show that an excellent corporate cue True can be built through effective employees training and development programs. Corporate culture guides the behaviors of employees. Creation and development of a winning team is impossible without an effective training and development plans. Training and development increases the performance of employees. Raja GAG et al. , (2011) have also concluded that training and development initiatives have positive impact on organizational performance. Effective management of all the components of training process has greatly effect on employees and organizational performance. Training is an essential part of human resource management in hotel industry. The industry must have a well-established training and development yester. New development tools encourage employees and enhance their interest in new initiatives. New diagnostic strategies like application of appreciative inquiry generate motivation and interest across the organ action (Sally Watson, 2013). Findings show that training and development help to implement strategic organizational change. Future skills and competencies are analyzed and capabilities of employees redevelopment to avoid role ambiguity. Trued HO. Anger S. , (2013) has also concluded that skills development of management and employees are essential during change to intro the uncertain environment. Training and development programs should be aligned with corporate business strategies. Anna Macedon (2013) has concluded that employers should themselves 181 provide the direction for training and development programs. Good and effective training and development programs establish employer and employees relationship. We find the following results from finding. Priority of local and national economy. The lack of infrastructure to support sustainable tourism development. Sustainable development policy focus. Structure of public administration system. Lack of awareness. The findings of this research also indicate that instilling sustainability in resort and hotel developments in developing country like Malaysia may prove to be a challenging and difficult process. Without the introduction of strong development method and strategy, and without understanding and addressing the various challenges that have been discussed in this research, it may a daunting task to make tourism accommodation facilities more accountable towards environment, social benefits and local economic development.
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